Advertising Disclosure
Effective Date: January 1, 2025
Transparency in Advertising
ImpaxNews is committed to transparency about our advertising practices and relationships. This disclosure explains how we handle advertisements, sponsored content, and commercial relationships.
Types of Advertising
Display Advertisements
- Banner Ads: Clearly marked advertisement spaces throughout our website
- Sidebar Ads: Advertisement blocks in article sidebars and content areas
- Header/Footer Ads: Promotional content in website header and footer sections
- Mobile Ads: Mobile-optimized advertisement formats for smartphone and tablet users
Sponsored Content
- Sponsored Articles: Content paid for by advertisers, clearly labeled as "Sponsored" or "Paid Content"
- Native Advertising: Promotional content that matches our editorial style but is clearly marked as advertising
- Product Reviews: Reviews of products or services, with disclosure of any compensation received
- Event Coverage: Coverage of events sponsored by third parties, with appropriate disclosure
Editorial Independence
Separation of Editorial and Advertising
We maintain strict separation between our editorial content and advertising:
- Advertisers do not influence our news coverage or editorial decisions
- Editorial staff work independently from advertising and business development teams
- News articles are based solely on newsworthiness and public interest
- All sponsored content is clearly labeled and distinguished from editorial content
Labeling and Identification
All advertising content is clearly marked using terms such as:
- "Advertisement" or "Ad"
- "Sponsored Content" or "Sponsored"
- "Paid Content" or "Paid Promotion"
- "Partner Content" or "Promotional Content"
Affiliate Relationships
Affiliate Marketing Disclosure
ImpaxNews may participate in affiliate marketing programs, which means:
- We may receive commissions from purchases made through affiliate links
- All affiliate relationships are disclosed clearly to readers
- Affiliate links do not influence our editorial content or recommendations
- We only promote products and services that align with our quality standards
Third-Party Advertising Networks
External Ad Networks
We work with reputable third-party advertising networks that:
- Serve targeted advertisements based on your interests and browsing behavior
- Use cookies and tracking technologies (as described in our Cookie Policy)
- Follow industry standards for privacy and data protection
- Allow you to opt out of targeted advertising through their own mechanisms
Advertising Standards
Content Guidelines
All advertisements on ImpaxNews must meet our standards:
- Truthful and Accurate: No false, misleading, or deceptive claims
- Appropriate Content: Family-friendly and suitable for general audiences
- Legal Compliance: Adherence to applicable advertising laws and regulations
- Quality Standards: Professional presentation and clear value proposition
Prohibited Advertising
We do not accept advertisements for:
- Illegal products or services
- Discriminatory or offensive content
- Misleading financial schemes or scams
- Adult content or explicit material
- Products that pose health or safety risks
Reader Rights and Choices
Advertising Preferences
You have control over your advertising experience:
- Ad Blockers: You may use ad-blocking software (though this may affect site functionality)
- Cookie Settings: Manage advertising cookies through your browser settings
- Opt-Out Options: Use industry opt-out tools for targeted advertising
- Feedback: Report inappropriate advertisements to our team
Revenue and Sustainability
Advertising revenue helps support our independent journalism by:
- Funding newsroom operations and journalist salaries
- Supporting technology infrastructure and website maintenance
- Enabling free access to quality news content
- Investing in editorial resources and fact-checking capabilities
Changes to Advertising Practices
We may update our advertising practices and will notify users of significant changes through:
- Updates to this disclosure page
- Website announcements when appropriate
- Email notifications for major policy changes
Contact Us
For questions about our advertising practices or to report concerns:
Email: editor@impaxnews.com
Subject: Advertising Disclosure Inquiry